Industry
Though more than three-quarters of Americans prefer to bank via a mobile app or website, nearly half of consumers prioritize access to a branch when looking to open a checking account. In a highly competitive market, the world’s best banks are seeking to offer extraordinary in-person and online experiences that foster lasting relationships with new and existing customers.
Our expertise lies in crafting seamless digital and physical customer experiences across touch points, and is anchored in a comprehensive approach to the customer journey. We apply a proven framework of research, experiments, and insights to achieve measurable results that enhance organization communication and optimizations for our banking partners.
Average revenue per user
Content engagement
Customer lifetime value
Customer retention rate
Funnel optimization
Online reputation and ratings
Personalization engagement
Sales conversion rate
Search ranking
User satisfaction
Accessibility design (WCAG 2.2)
Brand ecosystems
Content strategy
Design/development handoff
Design systems
Native mobile apps
Offers and pricing engines
Omnichannel design
Product roadmaps
Rapid prototyping
Responsive design
Retail space
Search landing experiences
Search optimization
Service design
Systematized CRM and personalization
Upsell
User journey experience design
User research
Vision concepts
To better share its story of building personal, emotional connections with customers, we partnered with Amerant Bank to reimagine its website. Starting with a fresh look, we created a personalized experience that showcases the bank’s expansive product offering and uses an ecommerce approach to helping customers discover and choose products that meet their needs. The fully responsive site features simple navigation and wayfinding to help customers easily find what they’re looking for.
Engagement Increase
We mapped the existing Sparkasse banking experience and strategized user experience improvements throughout the customer journey.
Cohesive Journey
Mariana Cavalcanti
VP, Digital User Experience at Macy's & Bloomingdale's
Transform complex financial information into actionable experiences with the help of our world-class team of designers.